Rhino Linings USA Sponsors The Dukes of Hazzard, General Lee National Tour  7/21/05

Yeeeeeee Haaaaaw!

Get ready, 'cause The Dukes of Hazzard, General Lee is comin' your way!

BURBANK and SAN DIEGO, Calif., July 18 /PRNewswire/ -- The famed 1969 orange Dodge Charger, known as "The General Lee" in Warner Bros. Pictures', The Dukes of Hazzard movie, in theatres on August 5, is coming to a town near you!

In celebration of the movie's release, Rhino Linings USA, Inc., the worldwide leader in sprayed-on polyurethane linings, is teaming up with Warner Bros. Pictures and their feature film, The Dukes of Hazzard, in a multi-million dollar promotional, media, and ad campaign, as well as the Rhino Linings(R) General Lee Tour.

The Rhino Linings(R) General Lee Tour takes off July 26th from San Diego and makes its way cross-country, ending August 7th at the big weekend race in Indianapolis. The touring caravan features "The General Lee," two Rhino Linings Pit Crew trucks and a Rhino Off-Road(TM) RTV(TM) (as seen in The Dukes of Hazzard), plus ABC Sports Field Reporter and Sirius Satellite Radio NFL and College Football Host -- Jack Arute, in select tour cities.

Consumers can enter the Rhino Linings Climbing the Hills of Hazzard Sweepstakes for a chance to win the Rhino Off-Road(TM) RTV(TM) and other great prizes. To enter the sweepstakes, call 1-800-254-1553 or go to www.rhinolinings.com/contest.

So come be a good ol' boy or girl and meet The General Lee caravan and Rhino Linings Pit Crew in your city! Be among the first to hear The Dukes of Hazzard soundtrack on Columbia/Sony Music Soundtrax, featuring the new hit song by Jessica Simpson, "These Boots Are Made for Walkin'." Plus, the first 25 people in each city will pick up a free Rhino Linings(R) General Lee Tour T-Shirt and will join the Rhino Linings Pit Crew to gas up the General Lee. Tour cities, locations and dates (subject to change) are posted at:

www.rhinoliningsdukesofhazzard.com

About Rhino Linings:

Rhino Linings introduced the sprayed-on truck bed lining solution to the US in 1988 and has been the industry leader ever since, according to industry consultants Frost & Sullivan. Today, Rhino Linings has over 1,200 dealers in 50 countries around the world. Its protective coatings encompass automotive, commercial, military and industrial markets around the globe. Visit Rhino Linings at www.rhinolinings.com.

About Warner Bros. Pictures' The Dukes of Hazzard:

Set in present day, The Dukes of Hazzard follows the adventures of "good old boy" cousins Bo (Seann William Scott) and Luke (Johnny Knoxville) Duke, who with the help of their eye-catching cousin, Daisy (Jessica Simpson) and moonshine-running Uncle Jesse (Willie Nelson), try and save the family farm from being destroyed by Hazzard County's corrupt commissioner, Boss Hogg (Burt Reynolds). Their efforts constantly find the "Duke Boys" eluding authorities in "The General Lee," their famed 1969 orange Dodge Charger that keeps them one step ahead of the dimwitted antics of the small southern town's Sheriff, Roscoe P. Coltrane (M. C. Gainey). The Dukes of Hazzard is rated PG-13 for sexual content, crude and drug-related humor, language and comic action. SOURCE Rhino Linings USA, Inc.

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